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Development Notice: Synevyr is currently in active development and may contain bugs. We welcome you to use the code and build upon it for your own projects.

Synevyr

Comprehensive Marketing Analytics & Customer Data Platform

A unified marketing ecosystem that transforms fragmented data into actionable business intelligence. Named after Lake Synevyr in the Carpathian Mountains, our platform serves as a comprehensive data lake that centralizes marketing touchpoints and delivers real-time insights.

Open Source Marketing Intelligence Platform • Developed by Carpathian

Core Platform Capabilities

Unified Marketing Ecosystem

Synevyr combines powerful data integration capabilities with advanced analytics to help businesses optimize their marketing performance and understand their complete customer journey.

Universal Data Integration

  • • Native integrations with 15+ major platforms
  • • Real-time data sync from all connected sources
  • • Custom API connections for any data source
  • • ETL pipeline management with progress tracking

Advanced Analytics Dashboard

  • • Consolidated marketing metrics across all channels
  • • Source-based attribution tracking
  • • Customer lifecycle analytics
  • • Real-time performance tracking

Marketing Intelligence

  • • Cross-channel ROI analysis
  • • Customer journey mapping
  • • Campaign performance optimization
  • • Conversion funnel analytics

Website Analytics (Synevyr Analytics)

  • • Privacy-first web analytics (GDPR-compliant)
  • • Real-time website monitoring
  • • Multi-website management
  • • Custom event tracking

Key Business Benefits

Drive Growth with Data-Driven Insights

Transform fragmented marketing data into actionable business intelligence that drives measurable growth and profitability across your entire organization.

For Marketing Teams

  • • Unified reporting eliminates data silos
  • • Performance optimization across channels
  • • Clear attribution clarity
  • • Automated data collection saves time

For E-commerce Businesses

  • • Revenue attribution to marketing sources
  • • Customer behavior insights
  • • Inventory intelligence by channel
  • • Data-driven growth optimization

For Agencies

  • • Professional client reporting
  • • Multi-platform campaign management
  • • Performance benchmarking
  • • White-label capabilities

Use Cases

Built for Every Marketing Organization

From performance marketing agencies to enterprise teams, Synevyr adapts to your unique business needs and marketing complexity.

Performance Marketing Agencies

Manage multiple client campaigns across various platforms with consolidated reporting and optimization insights. Track performance for dozens of clients with automated data collection and professional reporting.

E-commerce Brands

Track the complete customer journey from ad click to purchase, optimizing marketing spend for maximum profitability. Understand which channels drive the highest value customers.

SaaS Companies

Monitor customer acquisition costs, conversion rates, and lifetime value across different marketing channels. Optimize trial-to-paid conversion funnels with detailed analytics.

Enterprise Marketing Teams

Unify disparate marketing data sources into a single source of truth for strategic decision-making. Scale data collection and analysis across complex organizational structures.

Technical Architecture

Enterprise-Grade Foundation

Built with modern technologies and enterprise security standards to handle large-scale data processing and real-time analytics.

Robust Data Pipeline

  • • MySQL Database with enterprise-grade storage
  • • Celery task queue for background processing
  • • Redis caching for high-performance analytics
  • • RESTful API with comprehensive endpoints

Security & Compliance

  • • CSRF protection against cross-site attacks
  • • Role-based access control
  • • Data encryption for sensitive information
  • • GDPR compliance for privacy-first analytics

Scalable Frontend

  • • Next.js 15 with React 19 for modern UI
  • • Real-time updates via WebSocket connections
  • • Responsive design for all devices
  • • TypeScript for type-safe development

Enterprise Features

  • • Multi-tenant architecture
  • • Team collaboration with granular permissions
  • • Scalable infrastructure for enterprise loads
  • • Secure data isolation per organization

Platform Differentiators

What Sets Synevyr Apart

Unlike single-platform analytics tools, Synevyr provides comprehensive insights that truly unify your entire marketing ecosystem.

True Multi-Channel Attribution

Unified attribution across all marketing channels

Real-Time Processing

Immediate data updates for agile optimization

Privacy-Compliant Analytics

GDPR-compliant website analytics

Enterprise-Ready

Multi-tenant architecture with robust security

Comprehensive Integration

Native connectors for all major platforms